Last updated: 10 June 2025

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Cookie Policy

This Cookie Policy explains how We Do Follow-Up ApS ("we," "us," or "our") uses cookies and similar technologies on our website, www.wedofollowup.com. It also explains what these technologies are, why we use them, and your rights to control our use of them. This policy should be read in conjunction with our Privacy Policy, which provides more detail on how we process your personal data.

1. What Are Cookies?

Cookies are small data files placed on your computer or mobile device when you visit a website. They are widely used to make websites work efficiently and to provide reporting information.

  • First‑Party Cookies: Set by the website owner (We Do Follow-Up ApS).
  • Third‑Party Cookies: Set by parties other than the website owner (e.g., advertising, analytics providers).

2. How We Use Cookies

We use first‑party and third‑party cookies for several purposes:

  • Strictly Necessary Cookies: Essential for basic website functions (security, navigation, consent preferences).
  • Analytics/Performance Cookies: To understand user interactions, analyze performance, and optimize the user experience (e.g., Google Analytics).
  • Functionality Cookies: To remember preferences (e.g., language settings) and personalize your experience.
  • Marketing/Targeting Cookies: To deliver relevant ads and measure campaign effectiveness.

3. Types of Cookies We Use

Below are the categories of cookies on our website. You can control most through our cookie consent banner.

A. Strictly Necessary Cookies (Essential)

  • Purpose: Enable basic functionality, remember consent preferences, ensure correct website loading.
  • Consent: Automatically set; essential for operation; no prior consent required.

B. Analytics/Performance Cookies

  • Purpose: Collect data on visitor behavior (IP addresses, cookie IDs, device info, pages visited, time on site, clicks, referral source, geography, click paths, operating system).
  • Consent: Only set after explicit consent via our cookie banner.

C. Functionality Cookies

  • Purpose: Remember user preferences (language, region) and provide enhanced features.
  • Consent: Only set after explicit consent via our cookie banner.

D. Marketing/Targeting Cookies (Advertising)

  • Purpose: Deliver targeted ads, integrate with social media for remarketing, measure ad campaign performance.
  • Consent: Only set after explicit consent via our cookie banner.

E. Other Third‑Party Cookies

  • Embedded Content (YouTube/Vimeo, Google Maps): Enable rich media playback and interactive maps.
  • Customer Review Platforms: Display and authenticate reviews, track engagement.
  • Live Chat Services: Enable real-time support, remember chat history, route inquiries correctly.
  • Apollo.io: Identify leads, enrich data, track interactions for sales and personalized follow‑up.

All cookies in this category require explicit consent via our cookie banner.

4. Managing Your Cookie Preferences

You can accept or reject cookies at any time by clicking "Cookie Settings" or "Manage Consent" (usually found in the footer or via our cookie banner). This allows you to change your choices at will.

5. More Information

For detailed information on how we process personal data, see our Privacy Policy.

Contact Us:
Email: heo@wedofollowup.com
Address: Kompagnistrædet 14D, 1., 1208 København K, Denmark

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